Our Logo

The Flower of Archipelago

The intricacies of the flower symbolise diverse people and heritage in countries around the world. The top petal, a sanggul (traditional Malay hair pin), reflects the origin of the company which is in the Malay Archipelago or Nusantara.

The four petals symbolise the four cardinal points and the focus of the company – Research, Heritage, Education and Creativity.

The dotted lines are arrows charting our choices and direction in life.

The arrow at the top symbolises kayangan (in Javanese shadow puppet tradition refers to the heaven), a reflection of our constant strive to achieve excellence in every endeavour.

*Logo designed by Firus Faizal